The What, Where and How of Boilerplates

The What, Where and How of Boilerplates

Do you know what a boilerplate is and why you should have one for your business? Learn why they are important in your public relations and marketing efforts and how to write for your organization. What is a Boilerplate? A boilerplate is a ready-to-use content you can employ in a variety of instances. It provides […]

Everything You Need to Know About Email Marketing

Everything You Need to Know About Email Marketing

When it comes to successful marketing strategies, did you know email marketing consistently ranks as one of the best tactics? Studies show email has a median ROI of 122 percent; this is more than four times higher than other top strategies, including social media. In addition, HubSpot reports 86 percent of consumers want to receive […]