Social Media Lessons from “GirlsHBO” on Snapchat

The TV show Girls logo

Is your business on Snapchat?

With the end of the 4th season of“Girls,” I realized the hit TV show’s use of Snapchat taught me three social media lessons. For companies who have a younger target audience, like the show, Snapchat is the newest tool to reach your fans. Here are three lessons in social media from Lena Dunham’s hit series. Continue reading

7 Content Marketing Tips & Tricks

This is an image of a laptop sitting on a desk.

How effective is your company’s content marketing?

Is content marketing part of your public relations plan? If you blog for your business, manage your company’s social media accounts (such as Facebook or Google+) or send out an e-newsletter, then the answer is yes!

How can you be sure each piece of content you create for your company is high quality? SEMrush recently hosted a Twitter chat about just this subject, and I thought several of their points were especially helpful! Continue reading

3 Social Media Lessons from the “Unbreakable Kimmy Schmidt”

Kimmy Schmidt is sticking her head out of a cab in NYC.

Are you “unbreakable” on social media?

Thanks to Netflix, binge watching has become an incredible source for social media lessons. I recently got hooked on the new series, “The Unbreakable Kimmy Schmidt.” This show follows the adventures of Kimmy, a young woman who had been kidnapped underground for the last 15 years. After her release, she takes New York by storm with her colorful wardrobe and bubbly personality. Here are three lessons in social media I learned after 13 episodes. Continue reading

3 Social Media Lessons from Apartment Hunting

Did you know you can learn social media lessons from apartment hunting?

Did you know you can learn social media lessons from apartment hunting?

Social media inspiration can come from some interesting places. I recently found myself finding connections between social media campaigns and for rent signs while looking for a new place to live. After looking at various listings, I found three social media lessons from apartment hunting.

3 Social Media Lessons from Apartment Hunting

  1. Do your research

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3 Social Media Lessons from Modern Family

Social Media Lessons from Modern Family

Social Media Lessons from Modern Family

Are you making the most out of your social media profiles? In a recent episode of Modern Family, the hilarious show took place entirely on a Mac. This webcam-centered show was a departure from the usual format and is receiving high praise. Watching Claire Dunphy navigate family problems through her computer, I found three lessons that can be used in social media. Continue reading