I love binge-watching television shows on Netflix, especially since the service allows you to watch multiple seasons at once instead of having to wait each week for a new episode of a show to air. While browsing through my suggested titles, I came across a comedy gem that has quickly become one of my favorites, Schitt’s Creek. The Canadian show, created by father and son team Eugene and Daniel Levy, is about the fictional Rose family, which includes parents John (Eugene Levy) and Moira (Catherine O’Hara), and adult children David (Daniel Levy) and Alexis (Annie Murphy). So far two full seasons of Schitt’s Creek are now available on Netflix, but if you can’t wait to watch Season 3, catch it Wednesdays at 8pm/7pm Central on Pop TV.
Once modern royalty due to the success of John’s ‘Rose Video’ chain of stores, they have fallen on hard times after the government seized their property because their crooked business manager allegedly failed to pay taxes. This leads to the family moving to the Podunk, rural town of Schitt’s Creek that John once purchased as a joke gift for David, simply because of the name. This fish-out-of-water saga is filled with awkward hijinks, culture shock and gut-busting laughs. It’s also filled with lessons that can be applied to public relations; read on to learn six of them.
6 Public Relations Lessons from ‘Schitt’s Creek’
1. Have a Backup Plan, Just in Case
It’s important to always have a Plan B and avoid “putting all of your eggs in one basket.” In Schitt’s Creek, if the Rose family hadn’t have bought the town as a joke purchase back in 1991, they’d be homeless and living on the streets. Luckily for them, they have this one asset that the government allowed them to keep as a backup plan. They are forced to move into the town’s only motel and squeeze their formerly lavish life into just two modest rooms. Continue reading