Whether it’s Valentine’s Day or Halloween, a holiday is the perfect opportunity to share fun content that is relevant to your brand. Let your creativity flow and share exciting timely things.
As you create your content strategy, plan to stay relevant by incorporating upcoming holidays into your content calendar. Think about how you can relate the occasion to your company’s identity or expertise. For example, if you own a restaurant, you could share an article about Valentine’s Day date ideas for couples to enjoy before or after a romantic meal. Or if you own a spa you could share tips to pamper Mom for Mother’s Day.
The sky’s the limit when it comes to curating holiday-related content! Just be sure you remember your brand guidelines as you add holiday-related topics into your content. Chances are, your audience’s tails will be wagging!