In today’s age, it’s all about online content marketing and increasing your brand exposure. To some, the importance of a press release seems outdated or old-fashioned, as other social media channels have taken over businesses’ communications and content strategy. Why are press releases still important in the era of digital media?
In this episode of Two Minute Marketing Tips, I offer insight into the importance of a press release and how to write one to get noticed by your audiences. I cover:
- What a press release is
- Importance of press releases
- Best practices
- How to write a press release
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