by Erika Montgomery | Jul 21, 2021 | Business Tips, Public Relations
It is important to say thank you when it comes to public relations and marketing, but how do you go about thanking someone effectively? When To Say Thanks Showing your appreciation is an often overlooked part of public relations.It’s shocking how often business owners...
by Erika Montgomery | Jun 30, 2021 | Public Relations
Whether it’s holiday treats or a mid-summer batch of delicious chocolate chip cookies, we all love homemade baked goods. I consider myself to be a pretty serious home chef, and during my latest foray into baking, I learned a few lessons that could also be...
by Erika Montgomery | Oct 21, 2020 | Media Coverage
In my career before public relations, I had the privilege of working for a variety of news stations across Washington state. One of my many duties, which I both looked forward to and dreaded at the same time, was sorting through literally thousands of press...
by Erika Montgomery | May 20, 2020 | Media Coverage
A great public relations campaign is a successful way to achieve free publicity and a lot of buzz. Unfortunately, no matter how many pitches you send out, reporters will always have the final say on running your content. This means sometimes you...
by Erika Montgomery | Feb 26, 2020 | Public Relations
A version of this post originally ran May 14, 2017. “Ads are the cave art of the 21st Century.” – Marshall McLuhan, Author Are you skeptical of what you read in advertisements? If so, you’re not alone. Most consumers ignore ads or are wary of them. So much for the...