by Erika Montgomery | May 4, 2020 | Marketing
Social media is a great way to stand out in any industry, but creating memorable content is easier said than done. One industry that shines and consistently creates highly engaging social media content is the video game industry. Video games and social media are a...
by Erika Montgomery | Apr 30, 2020 | Marketing
What have you done to establish your brand identity? Are you using your social media platforms to help create it? In this week’s video, CEO Erika Taylor Montgomery details how you can use social media to help build your brand. [getCallout...
by Erika Montgomery | Apr 29, 2020 | Marketing
Memes have become an integral part of the internet. Even if you are not sure exactly what a meme is, you’ve probably seen dozens of them on your social media channels today alone. They are a huge part of internet culture; an increasing number of brands are recognizing...
by Erika Montgomery | Apr 27, 2020 | Marketing
With everyone stuck inside due to stay-at-home restrictions, there has never been a better time to catch up on your favorite TV shows. For me, it’s been The Marvelous Mrs. Maisel, an Amazon original and perennial favorite about a housewife-turned-comedienne in the...
by Erika Montgomery | Apr 22, 2020 | Marketing
Videos continue to be one of the most effective channels for customer engagement. Wyzowl reports that potential customers are 84 percent more likely to buy a product if they have watched a product video. The challenge for brands, however, lies with making sure that...