This post was originally published in January 2016. Social media has become the customer service center for most businesses, large and small. Customers and patrons use the different sites as a way to find and gather information, ask generic questions and to compliment or complain about your business. Social Media Best Practices One of the […]
There are have been many dynamic duos in our time: Batman and Robin, peanut butter and jelly and of course we can’t forget, Michael Scott and Dwight K. Schrute. Though all of these pairs have made an impact in our lives and society there is a new set to watch out for: mobile marketing and […]
If you want to succeed online, search engine optimization (SEO) can never be left out of your strategy. One indispensable way to make sure that your SEO campaign succeeds is doing content marketing on strategically-curated topics. These can be topics that are either directly or remotely relevant to your page or domain. This is done […]
When done well, social media is a powerful and cost-effective marketing strategy that helps businesses grow. When developing a social media marketing strategy, it is natural that some mistakes will be made – there is a lot of trial and error when finding what engages with your audience the most. However, using this tactic the […]
No one starts a business today without having a proper digital marketing strategy. This is because digital marketing today has to be at the center of any marketing strategy for any business whatever its size. If you are in the initial stages of starting a business you probably have a tight budget and a small […]
The Instagram Stories feature is gaining popularity both for consumers and businesses alike. With 300 million daily users of Stories, it is no wonder that brands are trying to stand out in this market and produce some cool content. Some companies have already found their niche in the world of Instagram Stories and thanks […]