by Erika Montgomery | Nov 23, 2022 | Marketing, Social Media
Getting user engagement on social media seems like a fairly easy feat, right? You create amazing content, share blog posts on your social media accounts and publish updates regularly, mixing up content between articles, images, videos and so on. For some reason,...
by Erika Montgomery | Nov 16, 2022 | Marketing
The U.S. consumer market continues to grow in diversity and multicultural marketing is your gateway to build brand loyalty and sales among diverse groups. It’s a necessary strategy for brands looking to establish real, genuine connections with consumers. Here are some...
by Trixie Cabilan | Nov 14, 2022 | Digital Marketing, Marketing
What’s trickier than identifying the who, what and where of your business? Consumer behavior! Building a marketing strategy is challenging because the way your audience consumes content can change so much over time. This is difficult no matter the size of your...
by Phoebe | Nov 11, 2022 | Marketing
It’s essential to define your target audience prior to creating any content. If you don’t, you run the risk of wasting time and money or even annoying your followers — that’s ruff! Looking for more insight into how to build a target audience? Check out this post. Want...
by Erika Montgomery | Nov 9, 2022 | Marketing
An e-newsletter is a fantastic way to stay in touch with current, potential and former clients — but sometimes it can be hard to know what content to include. Next time you’re stuck brainstorming ideas for your newsletter, here are a few writing tips to keep in mind....
by Phoebe | Nov 4, 2022 | Marketing
Including subtitles in videos you post allows viewers to watch from anywhere (even at work), makes them accessible for those who are hard of hearing and has a positive influence on SEO! You’ll be fur-ever grateful you made the effort! Interesting in learning more...
