Effy Says… Create Engaging Content!

Effy Says… Create Engaging Content!

Is your business using paid social media ads?? If so, great! Usually, paid ads run for multiple days – sometimes even several weeks. So after you plan your ads, have you thought about what comes next? Once new fans have seen your targeted ads, they’re likely interested in your brand or product and will visit […]

Effy Says… Include A Call-To-Action

Effy Says… Include A Call-To-Action

When you’re creating content to share on your business’ social media channels, do you ever think about your viewers’ next step? At the end of your next post, try directing your fans to your website or blog to gain website traffic.  By including a call-to-action, you are ultimately turning your simple social media post into […]

Effy Says… Stay In Tune With Your Social Media Audience!

Effy Says… Stay In Tune With Your Social Media Audience!

An easy way to keep your audience engaged is to plan your social media content relevant to the season! Each season brings different topics, like weather and holidays, that you can use to better connect and relate with your viewers.  Don’t forget, that as the days are short and your followers’ schedules are busy, adjust […]