Despite their similarities, a media pitch and a press release are two very different components of your press strategy. Although most people think of press releases as the bread and butter of securing media coverage in a public relations campaign, the reality is that a lot of story ideas simply aren’t worthy of a full […]
Do you understand the difference between a press release and a media pitch, or an electronic press kit and an editorial calendar? Keep reading for a guide that shares the differences between the eight common public relations documents: Electronic Press Kits Sample Letters & Fact Sheets Editorial Calendars Media Game Plans Press Releases Media Advisories […]
Three Girls Media CEO, Erika Taylor Montgomery, is dispensing nuggets of marketing wisdom in her new micro-podcast, Two Minute Marketing Tips. This week, learn the differences between a media pitch and a press release – and when you should use each one. Plus, Erika covers how to find the most popular hashtags for your topic […]
This article was originally published in October 2014. Extra! Extra! Read All About It! An important part of writing a great press release is having a catchy headline. Headlines are vital because they draw your readers in and let them know what your press release or article is all about. Here are 4 key elements […]
Happy August! This summer is a hot one for coverage at Three Girls Media. See the recap below for some of our most recent editorial media placements on behalf of clients as well as the Three Girls team! Media Outlet: Stratford University Client: Three Girls’ Emily Sidley From the Article: […]
Happy July! This summer is off to a hot start here at Three Girls Media. See the recap below for some of our most recent editorial media placements on behalf of clients as well as the Three Girls team! Media Outlet: Bay Area Fashionista Client: Hotel Valencia Santana Row From the Article: “On Wednesday night, […]