Check Out The Latest Marketing Tips, Tricks And Insights From Our Team

The 10 Best Types Of Video For Digital Marketing

The 10 Best Types Of Video For Digital Marketing

We can’t say this enough: video content as part of a digital marketing strategy is the way of the future. According to The New York Times, “We’re entering a ‘post-text world.’ Multimedia will soon dominate every channel. In other words, using writing to communicate with your audience is going out of style, and quickly.” Because there […]

Valuable Marketing Metrics For Social Media Success

Valuable Marketing Metrics For Social Media Success

If you want to know how to improve your content marketing strategy, open your eyes and take advantage of the valuable marketing metrics you have at your fingertips. In this article, I will explain why these measures are important, what some of the most valuable metrics are and how you can use these indicators to […]

Effy Says…Throw in a Call-to-Action!

Effy Says…Throw in a Call-to-Action!

As a well-trained pooch, I understand calls-to-action. Commands like “sit” and “stay” give me direction and earn me my favorite treats. After letting your audience know the benefits of using your services, show them how to cash in on that value by following or subscribing! This shows them you’re serious about delivering on your promises, […]

Effy Says…Define Your Style!

Effy Says…Define Your Style!

As a fashionable dog of Instagram, I take great care to wear my best sweaters and match my graphics to my outfits in the content I post. Choosing colors and fonts to use consistently on graphics elements is just one part of defining your style! I also match imagery to my message. Get creative when […]

9 Things You Need for a Successful Marketing Strategy in 2020

9 Things You Need for a Successful Marketing Strategy in 2020

With less than two months left in the year, it’s imperative you create your new marketing strategy for 2020 now. How can you make sure it’s successful? There are nine key elements you should include to ensure your plan accomplishes your goals. 9 Elements For An Effective Marketing Strategy 1. Carve Out Funds For Your […]

23 Inspirational Quotes that will Improve Your Marketing Campaign

23 Inspirational Quotes that will Improve Your Marketing Campaign

As Rudyard Kipling wrote, “Words are, of course, the most powerful drug used by mankind.” They can inspire, motivate, invigorate…and sometimes they can be just what you need to hear to fuel your next marketing strategy! With this in mind, I’ve collected 23 quotes from all sorts of notable figures to jumpstart your business’ efforts. […]