What exactly is a ‘meme‘ and how can you use it to benefit your brand’s marketing? As this infographic from Wondershare Filmora explains, “A meme is a unit of cultural information or concept that spreads widely.” It can be an image, video, GIF, song and more. How can you find and create memes? Keep scrolling […]
This post was originally published in January 2016. Social media has become the customer service center for most businesses, large and small. Customers and patrons use the different sites as a way to find and gather information, ask generic questions and to compliment or complain about your business. Social Media Best Practices One of the […]
Email marketing has been established as a useful content marketing strategy. But when it comes to your brand’s emails, are you doing it right? This helpful infographic from PureB2B shares 15 unwritten rules you need to make sure you’re following. They include: Set campaign objectives Conduct A/B testing Improve the look and design Allow recipients […]
There are have been many dynamic duos in our time: Batman and Robin, peanut butter and jelly and of course we can’t forget, Michael Scott and Dwight K. Schrute. Though all of these pairs have made an impact in our lives and society there is a new set to watch out for: mobile marketing and […]
If you want to succeed online, search engine optimization (SEO) can never be left out of your strategy. One indispensable way to make sure that your SEO campaign succeeds is doing content marketing on strategically-curated topics. These can be topics that are either directly or remotely relevant to your page or domain. This is done […]
No one starts a business today without having a proper digital marketing strategy. This is because digital marketing today has to be at the center of any marketing strategy for any business whatever its size. If you are in the initial stages of starting a business you probably have a tight budget and a small […]