by Erika Montgomery | Aug 31, 2022 | Business Tips, Social Media
Social media has undeniably become an important part of our lives. We share almost everything online, from that funny office party picture to some of the knowledge and skills we have. Social media is a great way to form relationships too, both with our target audience...
by Erika Montgomery | Aug 26, 2022 | Marketing
The words you use matter. Be conscious of the language you choose in your content marketing to make sure no one is excluded from the conversation. Not only will you paws-itively reach a larger audience, but you’ll show them you’re a brand that will continue to grow...
by Erika Montgomery | Aug 24, 2022 | Marketing
Several years ago we brought you 3 PR tips from everyone’s favorite sitcom, “The Office.” Well, despite it being off the air for some time now, our obsession with Dunder Mifflin is as strong as ever, so we decided to delve back into the wisdom of our friends from...
by Erika Montgomery | Aug 17, 2022 | Media Coverage, Public Relations
A successful public relations campaign is a fantastic way to achieve free publicity and a lot of buzz. Unfortunately, no matter how many pitches you send out, reporters will always have the final say on running your content. This means sometimes you may get misquoted...
by Erika Montgomery | Aug 10, 2022 | Business Tips, Marketing
Do you know what a boilerplate is and why you should have one for your business? Learn why they are important in your public relations and marketing efforts and how to write one for your organization. What Is A Boilerplate? A boilerplate is a ready-to-use piece...
