Here’s a fun and easy PR tool: Screenr. This web-based screen recorder makes it simple to create and share screencasts around the web. All you need to do is click the record button, capture your screen & voice, and share the link.
I’ve used Screenr for a couple of recent posts about using HootSuite and ScribeSEO and have been impressed. As a PR resource, this could be a fantastic tool for showing website visitors how your product or service works. What additional uses do you see for Screenr?