by Erika Montgomery | Oct 29, 2018 | Marketing
This is the time of year brands start planning for 2019. They look at their resources and budget, review previous key performance indicators and research popular trends to wrap into their next strategy. As you evaluate your plan for the coming year, it’s important to...
by Erika Montgomery | Oct 26, 2018 | Social Media
Did you know more than 700 million people use Instagram and 80 percent of them follow a business on the platform? This infographic from Make a Video Hub shares all sorts of fascinating facts such as: Instagram has 58 times more engagement per follower than Facebook...
by Erika Montgomery | Oct 23, 2018 | Marketing
It’s no secret that images and videos are important for a successful marketing campaign. But how do you make sure the visuals you’re creating are effective? Senior Director of Publicity, Emily Sidley, shares important considerations in this video. Want to learn more...
by Erika Montgomery | Oct 22, 2018 | Marketing
Whether you’re managing your own content marketing campaign or you’ve hired a company to manage one for you, it’s critical you have a clear picture of what results to expect. The truth is there is a sweet spot that is just right with content marketing expectations;...
by Erika Montgomery | Oct 19, 2018 | Marketing
This post was originally published in May 2013. Last week as I was driving around town, I passed a sign for Mini Skool Early Learning Center. Although I’d driven past it hundreds of times, for some reason it stood out in my mind. I couldn’t help but think, “Why would...
