by Erika Montgomery | Nov 28, 2020 | Marketing
With increased competition and ever-changing algorithms that reward brands receiving high engagement, the ability to give your audience exciting and relevant social media content is more important than ever. In this episode of Two Minute Marketing Tips, I’ll...
by Erika Montgomery | Nov 25, 2020 | Marketing
2020 has undoubtedly been an abnormal year and, as the year comes to a close, now is the time to start thinking about your marketing strategy for the coming year. What’s been working well? What hasn’t? What new tactics will you try in 2021? Of course, we’re happy to...
by Erika Montgomery | Nov 24, 2020 | Marketing
Is advertising part of your social media strategy? While organic social media marketing plays an important role in a successful content marketing campaign, it’s becoming more and more important to pair your non-paid updates with paid content. According...
by Erika Montgomery | Nov 23, 2020 | Marketing
With the COVID-19 pandemic, social justice movements, an economic crisis worse than anything since 1930 and giant murder hornets invading the U.S., 2020 has been a hectic year. Along with all these massive changes, we can also say that marketing is taking on some new...
by Erika Montgomery | Nov 21, 2020 | Marketing
Have you ever seen “The Devil Wears Prada?” Then you probably remember the Editor-in-Chief of Runway Magazine, Miranda Priestly and her cold, sarcastic remarks. In her quotes, however, there are valuable social media marketing lessons to be had. In this...