by Erika Montgomery | Sep 23, 2020 | Digital Marketing
By now I’m sure you’ve seen infographics online, but do you know how can you use them effectively in your digital marketing? This article breaks down exactly what they are, why they are a useful tactic to get the word out about your business, how to create them...
by Erika Montgomery | Sep 22, 2020 | Marketing
Nonprofits work hard to tackle the daily operations of their organization’s mission. Choosing a social media platform for any organization can be daunting. Nonprofits, which work with limited funds, need to be even choosier on which channels best serve their needs...
by Erika Montgomery | Sep 21, 2020 | Marketing
Whether you are a nonprofit or an individual holding a fundraiser, it is crucial to master the art of using social media to maximize donations. This article offers a combination of practical, algorithm-based advice, as well as tips to appeal to the emotions and...
by Erika Montgomery | Sep 19, 2020 | Marketing
Does your business have a strong marketing plan in place that you’re looking to adjust? Or are you just starting out developing your first marketing plan? Either way, a strategic marketing plan is necessary for business success. Without one, you will waste a lot of...
by Erika Montgomery | Sep 16, 2020 | Marketing
What do all pieces of great content have in common? They all include the essential elements of a good story. Readers are drawn to this type of article and it can resonate with them long after an initial read. Whether you’re writing a pitch, blog post or even a social...