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Keeping Blog Content Fresh

Tuesday, January 31, 2012 @ 11:01 AM  posted by Jennifer Donahue

For many businesses, maintaining a blog is an important part of marketing. But how do you keep up with the demands for relevant content? The truth is, it’s all in the planning.

If you find yourself staring at the computer week in and week out, waiting for inspiration, try these tips:

  • Create an editorial calendar. Plan three, six, nine months or even a year at a time. Start by filling in any upcoming events that are important to your business, then your industry, then your community. New location opening in 2 months? Tease the opening now, and devote a full blog post to the new location as you get closer to the big day. Read more

Scribe SEO: How to Use It for Small Business Blog Posts

Thursday, July 7, 2011 @ 01:07 PM  posted by Emily Sidley

Are the blog posts you write for your small business as SEO friendly as possible? A handy tool we like to use in our posts is Scribe SEO.

Once it’s installed on the backend of your blog, Scribe’s program is very easy to use and highlights exactly what you can fix to make your post stronger. The tool even offers suggestions for making your keywords even more apparent.

So how do you use Scribe SEO? Read more

Al La Carte PR: Blog Management

Friday, June 10, 2011 @ 09:06 AM  posted by Emily Sidley

A blog is an excellent way to build your credibility and brand recognition.

At Three Girls, we focus on helping the little guy: small- and medium-sized businesses that need PR the most, but often can afford it the least. While we do offer comprehensive Public Relations campaigns, we understand that not all companies are ready or have the resources to invest in an All-Inclusive campaign, which is why we offer a variety of Al la Carte PR Services to fit the needs of almost any budget.

A blog is an excellent way to build your credibility and brand recognition. Three Girls will research, write and post blogs on your behalf complete with SEO friendly headline, photo, caption and links. Read more

5 Tools for Small Business Owners

Thursday, June 2, 2011 @ 09:06 AM  posted by Emily Sidley

These 5 tools can help you run your business even more efficiently.

Small business owners are busy. Since they don’t always have the time to research handy tools, here are 5 that I find especially convenient and use all the time:

Tool: Google Calendars
What I like: In addition to keeping my meetings in one place, Google Calendars allows you to create and share multiple calendars (Three Girls has one for each client that we each have access to), set email and pop-up reminders, organize tasks and integrate with your smart phone. Google Calendars is also a free tool you can use with your Gmail email account. Read more

Body Language Traps, Social Media for Business and More

Tuesday, May 31, 2011 @ 05:05 PM  posted by Emily Sidley

These 6 articles will tell you what your body language is saying, how to jump into social media and more.

Is your body language getting your message across? How should you start using social media for your company? Here are 6 articles to help you with those topics and more:

  1. 10 Words That Don’t Mean What You May Think They Do http://ow.ly/4WVQf – English changes little by little over time. This post shares 10 words that mean something different than you may think. Read more