Follow these 7 writing tips to improve your blog posts!
Writing should be engaging. Regardless of your reason for doing blogging, you want the reader to read the entire article instead of skimming the beginning. Pictures and illustrations are good to include, but they are not enough to convince a reader to finish reading what you wrote. The content of your material should be as enticing as any pictures or illustrations that come with it.
Writing a blog post should be just like talking to your best friend. Talking to your best buddy has never been boring; it is something you could do all day long. The same principle can be applied to writing. The article that you write, irrespective of its form, should have the, “I can read this all day,” impression on your readers. It should be informative, fun and exciting. To sum it all up, you should always have a friendly tone in your writing.
You just finished a blog post and took it live on your website. Congratulations! But you’re not done yet. How can you encourage more people to read it? Erika Taylor Montgomery (CEO) shares a helpful tip in this video!
Want to learn more about public relations and marketing? Stay tuned for more Tips, Tricks & Tidbits from Three Girls Media, or check out more of our recent blog posts! Continue reading →
There are some important do’s and don’ts to consider while blogging. Keep reading to learn what they are!
Blogging is one of the most cost effective and efficient marketing tools available for business owners and entrepreneurs. In order to use the channel as a way to communicate with your audience and drive traffic to your website, you need to understand some important do’s and don’ts. Keep reading to discover what they are and how you can get the most out of your business’ blog.
The Benefits of Blogging for your Business
Blogging has many powerful benefits for your business and will help your brand in tremendous ways, from boosting visibility to establishing credibility. Here are some great reasons why your business should have an active blog.
Boosts your visibility. Search engines love fresh, new content that is relevant to the people searching the web. Making sure you add new posts regularly and consistently will help your odds of being found through an internet search.
Positions your business as the go-to expert in your field. Knowledge is power. Show your audience and competitors you know what you’re talking about and have a vast amount of expertise in your industry.
Gives you access to an audience on a national platform. Blogging is a great way to reach people outside of your local region on a more national, and even international, level. Anyone who has access to a computer or mobile device can find you!
Establishes credibility. Sharing information from other industry leaders and collaborating with them establishes your credibility of your business as a strong force in your field.
Amplifies awareness and recognition of your brand. Sharing a blog post is quick and easy! This ability to share posts on multiple different channels increases your brand’s awareness.
Increases traffic to your website and social media profiles. Since your blog should be on your website, people have to visit it to read your posts and will be more likely to explore other areas of your site.
If your business isn’t blogging and building a social media presence, your potential customers will be wondering why they don’t see you on the web and may go with your competitor instead. Continue reading →