In a business world ruled by technology, is a business card still relevant? When was the last time you actually dug into your pocket or briefcase to hand one out or to look at someone else’s? Some say the day of handing out a business card has long come and gone. Others argue this handy tool is here to stay.
Reasons to trash business cards –
- In a paperless age, these 5 apps are here to bring your business cards into the digital world: CardMunch, Shoeboxed, CardCloud, CardFlick and Bump. Keep in mind that for some of these apps to work, both parties must have the app installed.
- Never again waste time searching in all of your pant’s pockets or different purses for that little piece of paper. By using the apps above or the tip below, they will all be saved in one place right away.
- Save your business some time by having all your contacts go straight to your phone. You can even have your new contacts added straight to your home/office computer if your phone is synced with the cloud.
Reasons to keep business cards –
- Handing out a business card is much faster than having both parties exchange phone numbers, spell out names, last names, email addresses, etc.
- Think a business card is outdated technology? Try adding a QR code. These Quick Response codes are a great way to make your business card interactive and drive traffic to your business website, social media sites and/or blog.
- Smartphones and apps are always in need of updates. Don’t risk loosing your newly acquired contacts to a phone glitch or bug in an app.
- Business cards allow you to network even when you are not there. You can leave a small stack of cards at another business in return for taking some of theirs to your office. You could even take it a step further and use the cards you left as coupons or vouchers to attract more potential clients.
- Services like VistaPrint and UPrinting, are making it easy to completely design and customize your own business cards at a very cost-effective price.
With all the different ways it can boost your business, are business cards really all that bad to have around? It seems like business cards still have a spot in the marketing and networking world. Which side are you on?
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