Bitstrips, the new website and Facebook app, is giving memes a visual run for their money. As many entrepreneurs know, visuals such as memes and infographics have become an integral part of all social media marketing plans. Bitstrips follows the trend by offering Facebook and Android users the ability to customize one-panel comic strips with personal avatars and scenes.

Although Bitstrips may be known for personal use, businesses of all sizes can take advantage of this new trend by creating a personalized series of Bitstrips or unique avatars to bring a lighter side to their product, service or staff.

How to Use Bitstrips in Your Business’ Social Media

bitstripsHere are three creative ideas in how to use Bitstrips to add a little comedic marketing to your small business’ Facebook page:

1). Create a Unique Avatar: In the world of Bitstrips, your avatar is what represents your personality. If your brand had a face, what would it look like? Consider designing your avatar to suit your small business’ funny side. Mascots and spokespeople are ideal choices in how to design the face of your Bitstrips creation.

2). Engage with Personalized Characters: Bitstrips allows Facebook users to choose characters that others have created to costar with their creations. Illustrating a Bitstrip with new followers as characters or creating a scene that stars a devoted fan can help with engagement.

3). Relate Stories to Your Small Business: Once you’ve created your characters, it’s time to put on your creative thinking cap and find ways to relate to your business or followers via your comic panel. Bitstrips offers a variety of pre-made comics; all you need are ideas to caption and create. Get together with your team and throw around a few ideas to tickle the funny bones of your followers.

Using apps like Bitstrips can increase engagement and connect followers to a personal side of your brand. Are there any other creative apps that your company uses to market to your fans? If so, please share your tips with our readers below!

Photo Credit: Malia Ramos created by Bitstrips app

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