The Psychology of Color on Website Design

The Psychology of Color on Website Design

What is the first thing you notice about a website? The text? The layout? More than likely, you’ll notice the colors used. Colors have more impact on a site’s success than you may think. Today we’re looking at how using colors effectively can be the difference maker for business’ website. Here are just a few of the highlights in the infographic from My Biz Niche you’ll find below.

  • 85% of people say color is a primary influencer of their purchasing decisions
  • 52% of people don’t come back to a site with bad aesthetics
  • Different colors elicit different responses from the brain

Learn more about how color choices can impact your business by scrolling down and reading this interesting infographic!

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