by Erika Montgomery | Jan 19, 2018 | Public Relations
To succeed in eCommerce, the trick is to make use of marketing strategies where businesses create ‘top of the mind recall’ among consumers. The objective is to become the ‘go-to’ site for products in your category. This way, consumers do not have to search for your...
by Erika Montgomery | Jan 16, 2018 | Marketing
Fact: 68 percent of consumers feel positive about a company after consuming its content. Research also shows this strategy is a lower cost than traditional methods, plus it’s more effective! Watch the video below for details. Want to learn more about public...
by Erika Montgomery | Jan 15, 2018 | Marketing
Are you laying the foundation for your business’ brand, or looking to rebrand and refresh it? Whatever step you are at in the branding process, these tricks and tips will help build a solid foundation for your business. Any branding a business produces should support...
by Erika Montgomery | Jan 12, 2018 | Digital Marketing
Are you a business person thriving for budding opportunities for your enterprise? Then you know the importance of having a quality business website with Search Engine Optimization (SEO) strategies in place. It certainly feels awesome, but the fact is: You can’t...
by Erika Montgomery | Jan 9, 2018 | Marketing
As Erika Taylor Montgomery (CEO), Emily Sidley (Senior Director of Publicity) and Effy (Office Greeter) explain in this video, failure can be an opportunity to improve! Watch it below for details. Want to learn more about public relations and marketing? Check out more...