by Erika Montgomery | Sep 18, 2014 | Blogging Tips, Public Relations
One of the most important parts of public relations involves staying in the top of your audience’s minds. Staying relevant for over 45 years is one thing that Sesame Street has done best. Public relations can take a few lessons from Sesame Street by applying some of...
by Erika Montgomery | Sep 17, 2014 | Blogging Tips, Marketing
Writing blog posts is one of the most effective and useful ways to show readers the content you are working on and possibly how you can help them. Establishing a consistent readership is great for your site, but how can you improve your blog posts? By tagging them....
by Erika Montgomery | Sep 15, 2014 | Social Media
In this day and age, most people have heard of social media and have some sort of preconceived notion of what it is. After all, who hasn’t heard of Facebook? Still, when it comes to using various social media sites to get the word out about your business, a lot of...
by Erika Montgomery | Sep 12, 2014 | Marketing
With a new school year kicking off, there are college students in need of products and services. Although college students might not be cash cows, they are still worth the marketing effort because chances are they (or someone they know) might need what your business...
by Erika Montgomery | Sep 10, 2014 | Marketing, Social Media
Who hasn’t been up late channel surfing and found themselves watching a really long commercial? You don’t want to keep watching it, but you are hooked in. These extended advertisements, or infomercials, are a wonder to television viewers. They make you want things you...