by Erika Montgomery | Jun 5, 2023 | Digital Marketing, Marketing Strategy
Brand awareness is an important element of most (if not all) marketing strategies, one that marketers cannot afford to overlook, as it represents the familiarity and association consumers have with a brand. Brand awareness reflects how well an organization is known,...
by Erika Montgomery | May 29, 2023 | Marketing, Social Media
Are you looking to grow your following on social media? While it’s important to choose your words carefully when crafting social media copy, many brands overlook an extremely effective way to connect with their audience: hashtags. Using hashtags on social media is one...
by Erika Montgomery | May 22, 2023 | Marketing, Marketing Strategy
You’ve taken the plunge and started your dream side hustle: an Etsy shop filled with hand-crafted goods. Congratulations! Now what? The crucial next step to get business booming is, of course, marketing your shop. This article will take you through actionable,...
by Erika Montgomery | May 17, 2023 | Marketing, Three Girls Media
Have you ever wondered what sets apart videos on TikTok that fade into obscurity from those that go viral? Aspects like personality, humor, audience targeting and timeliness play a big part, but one of the primary contributors that is often overlooked is how a video...
by Erika Montgomery | May 10, 2023 | Social Media
Have you heard of TikTok? Even if you don’t use this social media platform yourself, it is one you may want to utilize for your business. After all, many organizations have found TikTok integral to their social media strategy. What is TikTok? TikTok is a social media...