by Erika Montgomery | Oct 17, 2022 | Marketing, Social Media
Backlinks are a form of off-page SEO where you earn links from other websites that direct people to your site. They are very different from outbound links, which link from your website to another. The terms backlinks and inbound links can be used interchangeably and...
by Erika Montgomery | Oct 5, 2022 | Marketing, Social Media
Social media influencer marketing is a powerful digital marketing strategy that can create quick sales conversions, increase brand visibility and drive genuine engagement for your company. Influencers are people who affect and inspire others through social media...
by Erika Montgomery | Sep 28, 2022 | Marketing, Social Media
Social media has become the customer service center for most businesses, large and small. Customers and patrons use the different sites to find and gather information, ask generic questions and compliment or complain about your business. This blog post discusses best...
by Erika Montgomery | Sep 26, 2022 | Digital Marketing
Email marketing has been a strong digital marketing tactic for several decades – since 1978, according to Forbes. With the development of so many other forms of digital marketing, some might argue that email marketing is no longer an effective strategy for growing a...
by Erika Montgomery | Sep 21, 2022 | Digital Marketing, Marketing
I’m sure you hear it over and over again – post regularly on social media to leverage the power of your following, create brand ambassadors and increase your company’s name recognition online. Posting updates on social media is one thing, but publishing strategically...