by Erika Montgomery | Jun 3, 2019 | Digital Marketing, Marketing, Social Media
Many online brands utilize videos in their social media strategy. However, without proper knowledge, video editing can become a huge time commitment that can leave you extremely frustrated. Before we get into specifics about effective video editing for your social...
by Erika Montgomery | May 27, 2019 | Marketing
A version of this article was originally posted in February 2017. When you think about your business, how do you approach sales? Tactics like pitching the media, blogging for SEO, connecting with consumers via social media and distributing email newsletters make up a...
by Erika Montgomery | May 20, 2019 | Digital Marketing, Marketing
Choosing a social media platform for any organization can be daunting. Nonprofits, which work with limited funds, need to be even choosier on which channels best serve their needs based on their audience, time and resources. When considering which social media...
by Erika Montgomery | May 13, 2019 | Social Media
Have you ever wanted to know the ideal length for a social media post? Or what to do if it’s too long or too short? Getting it right is especially important if your business relies on social media content getting out and being seen. Every major social media...
by Erika Montgomery | May 6, 2019 | Social Media
If you’ve taken the time to scroll through your accounts lately, it’s clear that social media and advertising go hand in hand. With the introduction and rise of ad-free streaming services, many businesses have had to look elsewhere for their captive audience. Today,...