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Social Media Marketing: How to Run a Successful Campaign

Tuesday, October 11, 2011 @ 09:10 AM  posted by Erika Montgomery

Recently, a friend found a box full of newspaper clippings amongst her elderly mother’s keepsakes. At five, her mother attended a birthday party, and a dance at fourteen. In 1948 she had a slumber party. No kidding. Life’s brief snippets were matters of course in the local newspaper, which was the primary social media outlet until very recently!

Today social media travels at light speed on the Internet. The most popular sites for businesses remain Twitter, Facebook, and LinkedIn, with YouTube and Google+ gaining regular usage and popularity. A social media presence is critical to business growth, yet if you’re unfamiliar with each site’s advantages, you’ll waste precious time and not produce the outcomes you seek. Read more

Al La Carte PR: Social Media Management

Wednesday, July 20, 2011 @ 09:07 AM  posted by Emily Sidley

At Three Girls, we focus on helping the little guy: small- and medium-sized businesses that need PR the most, but often can afford it the least. While we do offer comprehensive Public Relations campaigns, we understand that not all companies are ready or have the resources to invest in an All-Inclusive campaign, which is why we offer a variety of Al la Carte PR Services to fit the needs of almost any budget.

In today’s quickly changing media landscape, integrating social media into your marketing and PR efforts is crucial. Three Girls understands that small and emerging businesses often lack the time or manpower to post as often as needed to make sites like Facebook, LinkedIn and Twitter effective. Read more

How to Use HootSuite

Monday, July 11, 2011 @ 09:07 AM  posted by Emily Sidley

Do you manage multiple social media accounts? HootSuite is a convenient tool that allows you to post and update ALL of your accounts in one place. You can post updates on your Facebook, Twitter, LinkedIn, Flickr, blog and other sites all at once, or schedule them to go out at predetermined times in the future. HootSuite also provides basic measuring – such as showing you how many people click on your links or retweet your posts. Read more

Scribe SEO: How to Use It for Small Business Blog Posts

Thursday, July 7, 2011 @ 01:07 PM  posted by Emily Sidley

Are the blog posts you write for your small business as SEO friendly as possible? A handy tool we like to use in our posts is Scribe SEO.

Once it’s installed on the backend of your blog, Scribe’s program is very easy to use and highlights exactly what you can fix to make your post stronger. The tool even offers suggestions for making your keywords even more apparent.

So how do you use Scribe SEO? Read more

Branding Tip: Your Email Signature

Tuesday, June 7, 2011 @ 09:06 AM  posted by Emily Sidley

Is your email signature as strong as it could be?

Look at your email signature. What information is included? Your signature is an easy way to remind people of your contact information and reflect your brand. In fact, it’s a lot like an electronic business card stapled onto every email you send.

So how can you make your email signature as powerful as possible? Read more