by Erika Montgomery | Dec 11, 2019 | Digital Marketing, Marketing
Every marketer knows how important it is for the content in your marketing strategy to be seen by your target audience, but understanding the best methods to make that happen is not a universal skill. Just like any other aspect of business, marketing to your audience...
by Erika Montgomery | Dec 9, 2019 | Digital Marketing
Are you wondering how businesses get in the 3-Pack (the top three results) on Google Maps? For business owners, this is a coveted spot which creates a valuable opportunity to capture the interest of local and visiting customers and additional revenue. With so much at...
by Erika Montgomery | Dec 6, 2019 | Blogging Tips, Marketing
I am a dog who loves to blog! Blogging is lots of fun and my Mom Boss tells me I’m a good writer. For businesses, keeping a blog is much more than a creative pursuit – it can make a big difference to their bottom line. When you create fresh, consistent content...
by Erika Montgomery | Dec 6, 2019 | Digital Marketing
This blog was originally published in Nov. 2016. Most of today’s population has at least one social media account where they connect with friends and family as well as their favorite brands. In order to reach your audience in a direct and engaging manner, it is vital...
by Erika Montgomery | Dec 5, 2019 | Marketing
Although I enjoy putting out treats for Santa Paws each year, many people and their pets celebrate the season differently. By featuring natural elements of the holiday season or symbols from a variety of cultures, you can keep your content relevant for a diverse...