Infographic: Local Search Evolved

Infographic: Local Search Evolved

Search Engine Optimization (SEO) is an important part of any digital marketing strategy; it should also include a plan to help your brand stand out with local search. That is easier said than done, however. It’s no secret that search engine algorithms change...
Video: How Active Should You Be On LinkedIn?

Video: How Active Should You Be On LinkedIn?

Are you actively posting updates and responding to comments on LinkedIn? How engaged should you be? Senior Director of Publicity Emily Sidley offers research-backed advice in this video. Want to learn more about marketing, social media, blogging and public relations?...