by Erika Montgomery | May 2, 2018 | Marketing
If you’ve been following the news lately, you’ve heard about the EU’s General Data Protection Regulation (GDPR). It’s left a lot of American businesses wondering – do they need to worry about it? While this law only applies to members of the European Union, it’s still...
by Erika Montgomery | May 1, 2018 | Marketing
Getting the word out about your business can be tough, especially when you don’t have a huge marketing budget to start with. How can you establish a realistic strategy? Check out this blog post I wrote for Successful Business News about it! While, “If you build it,...
by Erika Montgomery | Apr 30, 2018 | Marketing
As you consider your business’ marketing, where do you put your focus? If it isn’t on content marketing, it may be time to rethink your strategy. According to a year-long study from Skyword that focused on the highest performers (referred to as Visionaries and...
by Erika Montgomery | Apr 27, 2018 | Marketing
Last month, we highlighted three brands that use humor on Twitter to appeal to a wide demographic. After all, everyone loves to laugh! Using humor on Instagram may seem intimidating, but your feed doesn’t have to be entirely aesthetically-pleasing shots of iced coffee...
by Erika Montgomery | Apr 25, 2018 | Digital Marketing
Is email marketing part of your business’ strategy yet? It needs to be! As Emily’s article about creating a marketing budget explains: Statista reports there were 3.7 billion email users in 2017, and that’s projected to grow to 4.3 billion by 2022. According to...
