by Erika Montgomery | Feb 12, 2018 | Social Media
Earlier this year Facebook announced it was drastically changing its algorithm to weigh friends and family’s updates over brand pages’ content. While there are ways to continue to stay relevant on the platform, it begs the question, is organic or unpaid...
by Erika Montgomery | Feb 9, 2018 | Marketing
When it comes to setting goals for your business, marketing with social media might fall low on the totem pole. Yet, marketing through Facebook, Twitter, and other social media avenues can help you connect with your audience and ultimately lead to a measurable return...
by Erika Montgomery | Feb 6, 2018 | Digital Marketing
Did you know companies that blog have 80 percent more new visits than those that don’t? Plus, 61 percent of U.S. consumers have made a purchase based on a blog post. Clearly, blogging for SEO (search engine optimization) is worth the investment! Want to learn...
by Erika Montgomery | Feb 5, 2018 | Marketing
The Super Bowl is one of the biggest events of the year next to the Academy Awards. According to CNN, last year’s game, “Which saw the Patriots make the largest comeback in Super Bowl history, brought in an average audience of 111.3 million viewers for Fox, according...
by Erika Montgomery | Feb 2, 2018 | Digital Marketing
Building brand awareness is one of the biggest challenges for small businesses and startups. They often don’t have the means and channels big business have at their disposition and can’t afford to spend thousands, and often millions, on huge marketing campaigns that...
