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[Social Media Marketing] 3 Tips for Boosting Customer Service Online

[Social Media Marketing] 3 Tips for Boosting Customer Service Online

by Erika Montgomery | Dec 15, 2015 | Blogging Tips, Public Relations

Did you know social media marketing is not only a great way to get your name out there, but can also boost your business’ customer service? Taking your conversations online and using sites like Facebook, Twitter, Google+ and LinkedIn can be a great way to connect with...
3 Marketing Lessons from Anytime Fitness

3 Marketing Lessons from Anytime Fitness

by Erika Montgomery | Dec 11, 2015 | Digital Marketing, Marketing, Social Media

Marketing lessons can be found anywhere, even at your local gym. Last week while I was at Anytime Fitness I noticed a sign-up sheet for the “12 Days of Fitness” contest they were holding. The rules were simple: go to the gym 12 out of the first 15 days of December and...
What Makes a Story Newsworthy?

What Makes a Story Newsworthy?

by Erika Montgomery | Dec 10, 2015 | Blogging Tips, Public Relations

Companies looking to spread the good news about their initiatives, products and services have many options for getting the word out, but often are unsure of how to determine if their content is newsworthy. While social media marketing is a perfect avenue for spreading...
[Reputation Management] 3 Tips for Keeping your Brand’s Online Image Positive

[Reputation Management] 3 Tips for Keeping your Brand’s Online Image Positive

by Erika Montgomery | Dec 8, 2015 | Blogging Tips, Public Relations

Your business’ reputation is important to manage closely to avoid potential crises and negative publicity. There are several things you can do online to make sure you brand’s image remains top-of-mind and is shown in a positive light. Being proactive to optimize...
How to Use Instagram [Social Media Marketing Tips]

How to Use Instagram [Social Media Marketing Tips]

by Erika Montgomery | Dec 7, 2015 | Social Media

Is Instagram part of your social media marketing plan? How familiar are you with the platform? Here are 4 tips to effectively wrap Instagram into your social media marketing plan. 4 Instagram Tips for Social Media Marketing 1. Set up your profile strategically. Don’t...
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