by Erika Montgomery | Mar 26, 2020 | Business Tips
How often do you think about your brand identity? In this week’s video, CEO Erika Taylor Montgomery explains what goes into a brand identity and how to establish it early on. [getCallout...
by Erika Montgomery | Mar 25, 2020 | Social Media
This post was originally published on October 8th, 2018 Social media has become the customer service center for most businesses, large and small. Customers and patrons use the different sites as a way to find and gather information, ask generic questions and to...
by Erika Montgomery | Mar 23, 2020 | Digital Marketing
Have you ever wanted to create your own podcast? Podcasts are one of the most popular forms of content available today. According to Online Marketing Institute: 44 percent of Americans have listened to a podcast (124 million people)26 percent of Americans listen...
by Erika Montgomery | Mar 18, 2020 | Social Media
With multiple social media platforms out there, it can sometimes feel overwhelming trying to decide where exactly to invest your time and money. Each platform captivates it’s own audience, and caters to a specific demographic of people. LinkedIn is considered a...
by Erika Montgomery | Mar 16, 2020 | Social Media
According to internal statistics, 90% of Instagram users follow a business on the platform. Instagram passed 1 billion monthly users in June 2018, and numbers are projected to climb to 125.5 million active users by 2023 in the US alone, according to this report from...