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Social Media: How to Handle Negative Feedback

Social Media: How to Handle Negative Feedback

by Erika Montgomery | Sep 5, 2013 | Social Media

To get ahead of your competition in business these days means you need to be on social media. It has its perks for companies and customers alike. Business can get the word out about their latest products or services while also bringing potential customers useful...
Social Media Shelf Life: When Do Your Posts Expire?

Social Media Shelf Life: When Do Your Posts Expire?

by Erika Montgomery | Sep 3, 2013 | Social Media

Did you know that social media posts have a shelf life? I can hope that when you go to the grocery store you pay attention to the little row of ink along the top or bottom of whatever product you’re buying. These numbers, prefaced by “Best By,”...
Social Media – 6 Lessons from Sharknado

Social Media – 6 Lessons from Sharknado

by Erika Montgomery | Aug 31, 2013 | Blogging Tips, Digital Marketing, Marketing, Social Media

With only a 3.6 out of 10 rating on IMDb.com and 40% on Rotten Tomatoes, how could a SyFy movie like Sharknado trend number one on Twitter with 5,000 tweets per minute and social media mentions from celebrities, politicians and everyone else? To start off, the...
Social Media: How To Manage Your Online Reputation

Social Media: How To Manage Your Online Reputation

by Erika Montgomery | Aug 29, 2013 | Social Media

Social media has changed the way we relate to one another. Gone are the days where one bad review on a product, service or business was only seen by a few. With social media sites like Facebook, Twitter and Google+, one bad review or comment can explode into a...
Social Media Optimization: 3 Elements of Success

Social Media Optimization: 3 Elements of Success

by Erika Montgomery | Aug 27, 2013 | Digital Marketing, Marketing, Public Relations, Social Media

I’m almost positive that at some point you have had one or more of these thoughts regarding a social media strategy: I’m not sure what to do with social media, so I do nothing. There are too many options. I like real-world networking; social media...
Negative Comments on Social Media: How to Deal

Negative Comments on Social Media: How to Deal

by Erika Montgomery | Aug 21, 2013 | Public Relations, Social Media

Social media is undoubtedly this generation’s tool to broadcast opinions of their interests, experiences and concerns. Unfortunately, some of these online sentiments include negative comments. As a business owner, sometimes it can be hard to keep your customers happy....
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