by Erika Montgomery | Sep 20, 2013 | Blogging Tips, Marketing, Public Relations, Social Media
This past week, social media made the news in a not so pretty way. Miss America was crowned in Atlantic City, and for the first time in the pageant’s history, the winner was of Indian decent. Viewers took to Twitter, Facebook and various sites to express their...
by Erika Montgomery | Sep 18, 2013 | Digital Marketing, Marketing, Public Relations, Social Media
Online video marketing may not be a new idea for your small business, but Instagram’s recent addition is definitely a fresh concept that you may want to incorporate into your efforts. Instagram’s newest custom video add-on gives users the opportunity to create...
by Erika Montgomery | Sep 14, 2013 | Blogging Tips, Digital Marketing, Marketing, Social Media
Managing social media marketing for your business can be overwhelming, I’ll admit it. The need to keep up-to-date with the latest trends and topics can make my head spin. But it doesn’t have to be that way. There are many tools to assist you in the...
by Erika Montgomery | Sep 12, 2013 | Marketing, Social Media
Whether it’s a product launch, a social media promotion, a fundraising campaign or a trade show exhibit, a business’ marketing campaign is important to deliver the effective results your company is looking for. In the Internet age, online marketing is one of the best...
by Erika Montgomery | Sep 11, 2013 | Business Tips, Marketing, Social Media
A social media strategy is very similar to a coach creating football plays for their team. Coaches, as well as small businesses, need a game plan to get them to the goal line. No matter what uniform your team wears, the objectives are the same: execute a plan, meet...
by Erika Montgomery | Sep 10, 2013 | Marketing, Social Media
What is your social media marketing strategy? Is it aimed at getting more likes or getting people to share your content? Every day we are bombarded by social media marketing stints from businesses competing to stand out. So what content makes the cut? Believe it or...