by Erika Montgomery | May 31, 2021 | Marketing
Personal branding is more than just a 30-second elevator pitch used to introduce yourself. While it is important to quickly and concisely explain who you are and what you can bring to the table, personal branding goes much deeper than that; it is a vital key to small...
by Erika Montgomery | May 10, 2021 | Marketing
Storytelling marketing is using narrative to communicate a message to an audience. The message should make the viewer feel something that drives them to take action. It is considered an art form requiring creativity, insight, practice and skill. It is not an overnight...
by Erika Montgomery | May 5, 2021 | Public Relations
Public relations is one of the most commonly misinterpreted industries around, and while its value is undeniable among industry professionals, it is important to spread the word of its worth among business owners and entrepreneurs. In this blog post, we will identify...
by Erika Montgomery | Apr 21, 2021 | Social Media
What is a niche social network? A niche social network is a social media platform that focuses on a specific interest group or demographic. They are different from the popular social media platforms of Facebook, Twitter, Instagram, YouTube, LinkedIn, Snapchat and Tik...
by Erika Montgomery | Apr 19, 2021 | Public Relations
Public relations firms offer a wide variety of services, and how they can help your company succeed may differ from agency to agency. When you’re looking for a public relations company to represent your brand, you want a firm that is going to be a good fit for your...
