by Erika Montgomery | Apr 12, 2021 | Digital Marketing
Social media video will take your marketing strategy to the next level. Video content can consist of personal, authentic posts that engage your audience with audio and visual storytelling. In fact, social media video can be an even stronger medium to attract attention...
by Erika Montgomery | Apr 10, 2021 | Marketing
With the advent of social media marketing, boosting consumer engagement has never been easier for brands. But along with a social media presence comes a need for a crisis communication plan. In this episode of Two Minute Marketing Tips, I’ll cover crisis...
by Erika Montgomery | Apr 5, 2021 | Marketing, Social Media
With the advent of social media marketing, boosting consumer engagement has never been easier for brands. But along with a social media presence comes a need for a crisis communication plan. Social media platforms give consumers a lot of power, and sometimes they use...
by Erika Montgomery | Mar 31, 2021 | Marketing
As society has become more and more digitally focused, acronyms and abbreviations have become a staple in texting, social media and more. While reducing the number of words you type can save time, it can also leave your work illegible and unnecessarily complicated....
by Erika Montgomery | Mar 24, 2021 | Social Media
Since the hashtag first hit the social media scene it has swept users off their feet. The simple symbol rebranded the “pound sign” or “number sign,” and secured its place in our culture.When first encountering this popular social media tool, it might be a bit...