by Phoebe | Feb 14, 2019 | Marketing
Make your content easy to consume by using more photos and less text. Including a call to action (like, share, retweet) encourages your audience to interact and spread your contact even further. Stay tuned for more of Effy’s insight and follow her on Instagram, or...
by Erika Montgomery | Jan 21, 2019 | Social Media
Is advertising part of your social media strategy? While organic social media marketing plays an important role in a successful content marketing campaign, it’s becoming more and more important to pair your non-paid updates with a paid strategy. According to PwC’s...
by Erika Montgomery | May 25, 2018 | Social Media
Is there a way to ensure your business will take off on social media? Unfortunately, there are no definite answers. However, we do have some quick tips to make sure your company can start off on the right track. Here’s some helpful advice for using four popular social...
by Erika Montgomery | Apr 13, 2018 | Social Media
There are a lot of reasons we often recommend Facebook ads for a wide range of businesses. In addition to potentially reaching billions of users, the platforms allows for numerous ad formats; this allows advertisers to select the type that will be most compelling for...
by Erika Montgomery | Mar 23, 2018 | Social Media
With Facebook’s recent change to focus more on personal connections rather than branded pages, it’s even more important for businesses to know what to do and not to do on the platform. Now, even the smallest misstep can result in a loss of visibility for your content...