by Erika Montgomery | Aug 15, 2017 | Digital Marketing
Is your company using content marketing as a strategy for increasing brand awareness? Catching the eye of your target audience can be tough, but learning how to deploy these tactics effectively can help your brand reach more people and achieve top-of-mind status. With...
by Erika Montgomery | Apr 7, 2015 | Blogging Tips
We talked recently about user statistics and demographic information for Facebook, LinkedIn and Instagram, but are you using Google+ as part of your social media marketing plans? Google+ is a unique and newer network with a different audience than bigger channels like...
by Erika Montgomery | Jan 23, 2015 | Public Relations, Social Media
Be aware! There could be social media criminals lurking on your feeds and followers list! Don’t let their bad actions bring you down. Even worse than going to social media jail is the abandonment of fans because you keep breaking the laws of engagement! Review your...
by Erika Montgomery | Sep 22, 2014 | Social Media
Last week I shared a general overview of social media and guidelines to follow when using it for business. But are you confused about the differences between social media sites like Facebook, Google+ and Twitter? Here’s a quick overview of three of the most popular...
by Erika Montgomery | Aug 27, 2014 | Blogging Tips, Marketing, Public Relations, Social Media
Getting user engagement on social media seems like a fairly easy feat, right? You are creating amazing content, linking blog posts into your social media accounts and you’re posting regularly. But for some reason, you don’t seem to be getting many likes, favorites or...