by Erika Montgomery | Oct 15, 2013 | Blogging Tips, Digital Marketing, Marketing
Oh, the press release. As a small business owner you are being told that the way to a journalist’s heart is through a stellar press release, and you are not wrong. In my few years battling in the bunkers of journalism, I weeded my way through many press releases...
by Erika Montgomery | Oct 14, 2013 | Marketing
How much thought do you give to your brand positioning on a regular basis? Did you have it in mind when you created your marketing plan? What about when you write a Facebook update, blog post or e-newsletter? I recently stumbled across an infographic all about brands...
by Erika Montgomery | Oct 11, 2013 | Marketing
When people hear the name “Tumblr,” a variety of things come to mind. We know it is a social media site and blogging platform, but what else do we know? We know that the site was visited over 5 billion times in one month. How can small business owners...
by Erika Montgomery | Oct 10, 2013 | Blogging Tips, Social Media
You now have a new way to share public Facebook posts on your blog or website. Following in the footsteps of Twitter, Instagram and other popular social media networks, Facebook has officially added the option to embed status updates, photos or videos to any site....
by Erika Montgomery | Oct 9, 2013 | Digital Marketing, Marketing, Public Relations, Social Media
Your Social media marketing strategy doesn’t have to be full of endless nights of content writing .As many of us know, the ultimate goal of creating a strong social media marketing strategy lies in the heart of engagement. We want our followers to not only read...
