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Writer’s Block – Setting Your Mind Free

Writer’s Block – Setting Your Mind Free

by Erika Montgomery | Feb 20, 2013 | Blogging Tips, Business Tips, Marketing, Public Relations

If you’re managing your company’s public relations, it’s important to have strong writing skills while still being entertaining. From writing pitches to social media updates, the last thing you need is writer’s block. So what do you do when it happens? Here are some...
Content Marketing – Keep It Up Over the Weekend

Content Marketing – Keep It Up Over the Weekend

by Erika Montgomery | Feb 19, 2013 | Marketing

You work hard all week and so should your marketing plan. Whether your business is all about content or it’s a social media star, there’s no reason why 40+ hours spent generating content marketing gold should come to a screeching halt when the clock strikes 5...
Creating a Marketing Plan: Make It About the People

Creating a Marketing Plan: Make It About the People

by Erika Montgomery | Feb 18, 2013 | Marketing

When you put your company’s marketing plan together, what did you think about? Did you make it about your customers? I recently read a blog post by Brian Solis about the 5th and 6th Ps of Marketing, one of which was people, and I thought it was worth echoing the...
Crowdfunding for Entrepreneurs and Startups

Crowdfunding for Entrepreneurs and Startups

by Erika Montgomery | Feb 16, 2013 | Business Tips, Digital Marketing, Marketing, Public Relations

  Soon after President Barak Obama’s JOBS Act became a law in 2012, many Americans began talking about crowdfunding. The principle of crowdfunding has been around for centuries. Asking others to support a cause by donating money is not a new concept. Although...

WordPress – 6 Do’s and Don’ts

by Erika Montgomery | Feb 15, 2013 | Blogging Tips, Business Tips, Digital Marketing, Marketing, Public Relations

As you talk to other business owners about creating a website, blog or both, someone will probably recommend you take a look at WordPress. What is it? WordPress is a free and open source blogging tool and content management system that allows user customization and...
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