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How User-Generated Content Can Boost Your Brand Authenticity

How User-Generated Content Can Boost Your Brand Authenticity

by Erika Montgomery | Sep 27, 2023 | Content Marketing, Digital Marketing, Marketing Strategy

In today’s digital age, user-generated content (UGC) has emerged as a powerful tool for enhancing brand credibility. But what exactly is it? At its core, UGC is any content created and shared by individuals who are unaffiliated with a brand or company. This...
Four Expert Tips To Upgrade Your Social Media Marketing Strategy

Four Expert Tips To Upgrade Your Social Media Marketing Strategy

by Erika Montgomery | Sep 13, 2023 | Social Media

Nowadays, print advertisements and TV commercials aren’t enough for business success. Social media marketing is the leading marketing strategy businesses employ. If you don’t have a social media marketing strategy in place yet, it’s time to start. In this article, we...
How A Pile Of Laundry Taught Me How To Manage My Time

How A Pile Of Laundry Taught Me How To Manage My Time

by Erika Montgomery | Sep 6, 2023 | Business Tips

Laundry is my least favorite chore, but if I want to wear clean clothes, it must be done. Recently I was folding the mountain that had been piling up on the end of our couch when I had a revelation about time management. If I had taken the time to fold the clothes...
7 Reasons Your Brand Needs To Invest In Organic Social Media

7 Reasons Your Brand Needs To Invest In Organic Social Media

by Erika Montgomery | Sep 4, 2023 | Digital Marketing, Marketing

In this age of viral sensations and influencer marketing, there’s an innate charm in growing your digital presence organically. It’s like cultivating a garden; it requires patience, nurturing, and a keen understanding of your unique ecosystem. In this...
How You Can Use Email Marketing To Boost Brand Awareness

How You Can Use Email Marketing To Boost Brand Awareness

by Erika Montgomery | Aug 30, 2023 | Digital Marketing, Marketing

Building brand awareness is one of the biggest challenges for businesses of all sizes. Without the means and channels that franchise businesses have at their disposal, many businesses can’t afford to spend thousands on huge marketing campaigns that might not pay off....
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