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Marketing Plan 101: An Infographic, Helpful Tips & More
How creative is your marketing plan? As an extremely busy entrepreneur, it can be hard to pull yourself back enough to see the entire forest and not just the trees. How do you make sure your marketing plan is as strong as it can be? From an infographic to help you tap...
Social Media Marketing and Moving
I recently had to pack up all my belongings into cardboard boxes and move to the big city of Seattle. You might not think that this process has anything in common with social media marketing, but I beg to differ. It can be daunting, stressful and chaotic, but, in the...
Content Marketing – Lessons from Tummy Tuesday
The Internet today is bursting full of content - content that is relevant, irrelevant, entertaining and even ignored (that really no one ever takes the time to look at). When making the effort to build or improve an online persona or general brand awareness, it is...
Get to Know Three Girls: Erika Taylor Montgomery
As we continue in our series getting to know Three Girls, it’s time to meet the woman who started it all: Erika Taylor Montgomery! Although you may know Erika founded Three Girls in June of 2005, there’s still a lot you don’t know! For example, did you know that when...
Content Curation Tips
If it’s been a while since you’ve taken a look at your business’ marketing strategy, fall is a great time to review it. Part of any good content marketing strategy for business these days is content curation. It is a hot topic that every business is trying to...
Memes for Your Small Business: Create, Build, Share
Memes are undoubtedly becoming the norm within the world social media. These funny visual images are constantly shared amongst social media users of all interests. From football trash talk to political innuendos and other social issues, memes are becoming a part of...
Three Girls’ Paige McDaniel Interviewed on The Boss Show
Recently I had the pleasure of being interviewed on The Boss Show, a unique weekly podcast offering “workplace wisdom with heart and humor” to those of us who have or are a boss. The witty banter between Jim Hessler (the business guy) and Steve Motenko (the psychology...
Memes: Using Visuals to Market Your Business
A couple of weeks ago, Mericia wrote a post about how important it is to incorporate visuals into your social media strategy. Want to know a great way to do this? Memes. What exactly are memes? As About.com explains, "A 'meme' is a virally-transmitted cultural symbol...
Marketing Tips & Tricks from Kid President
Earlier this year, the Freed-Hardeman University marketing team created a video using a young boy with unlimited charisma to promote a special event on campus. The movement that would result in response to the creation of their Kid President project is overwhelming...
Social Media: Get Acquainted
Congratulations! You have started your own business and are now diving into the world of social media marketing. Worldwide data shows that 83% of those using the Internet watch videos online, 78% read blogs, 57% are members of social networks and nearly 40% subscribe...
HootSuite vs. Sprout Social: Fact Face-Off for Your Small Business
Hootsuite and Sprout Social are two wildly popular social media management tools that many small businesses are gravitating towards to assist with their online marketing efforts. Both tools offer companies a streamlined way to connect to fans and manage multiple...
4 Social Media Mistakes to Avoid
It seems that we can't go a day without the words post, like, tweet or pin being heard. With social media all around us, every person is expecting to receive whatever information they may want or need via the feeds. No one wants to waste their time with a business...
Social Media Marketing & Securing Media Coverage: 5 Tips
Securing media coverage and social media marketing are often two very different components of a company's public relations plan, but have you thought about how many similarities these two tactics have in common? Regardless of whether you're working with the media or...
BuzzFeed: 7 Marketing Strategy Tips
If you haven't heard about BuzzFeed, you're not wasting enough time online. It's kind of like a combination of reddit and Huffington Post. Viral content online will get turned into editorialized articles and then posted on BuzzFeed. For instance, all of those...
Negativity & Miss America – Online Lessons to Learn
This past week, social media made the news in a not so pretty way. Miss America was crowned in Atlantic City, and for the first time in the pageant's history, the winner was of Indian decent. Viewers took to Twitter, Facebook and various sites to express their...