Check Out The Latest Marketing Tips, Tricks And Insights From Our Team

17 Common Mistakes You Need to Avoid When Blogging For SEO

17 Common Mistakes You Need to Avoid When Blogging For SEO

How do potential customers find your business? Chances are they search online. Whether your target audience is across the country or in your own backyard, the internet is the top way consumers research brands, services and products before buying. That’s why blogging for SEO (search engine optimization) is so important to include as part of […]

Infographic – Online Ad Tips for the Holiday Season

Infographic – Online Ad Tips for the Holiday Season

The holiday shopping season is responsible for driving a large percentage of yearly sales for many small businesses. This infographic from Google will help you prepare your site and ads for the increased activity. Here are just a few of their top tips: Remember that searchers hunt for gifts on multiple devices. Use responsive ads […]

Effy Says… It’s Okay To Share Some Secrets

Effy Says… It’s Okay To Share Some Secrets

Sharing the ins and outs of the trade can make your audience feel like insiders. Just like a juicy secret could make you feel closer with your childhood friends, these industry tips can make your audience feel involved and is a great way to start building a long-term relationship with potential customers. Stay tuned for […]

Video: Important Advice for Your Business’ Visuals

Video: Important Advice for Your Business’ Visuals

Is your main message top of mind when you create images and videos for your company? In this video, Senior Director of Publicity Emily Sidley shares helpful food for thought. Want to learn more about marketing, social media, blogging, and public relations? Check out some of our other recent blog posts.

13 Common Email Marketing Mistakes to Avoid

13 Common Email Marketing Mistakes to Avoid

Are you guilty of committing one of these common email marketing mistakes? Check out this blog post I wrote for MarketingProfs to find out which blunders you should avoid and how to fix them! Despite the growth of digital tactics, such as social media and blogging, email marketing continues to rank as an indispensable channel […]

Infographic – The State of Video Marketing in 2018

Infographic – The State of Video Marketing in 2018

If video isn’t a prominent part of your marketing strategy, you could quickly be left in the dust. A survey of nearly 600 people revealed some key insights about the incredible amount of video they are watching – and where they’re watching it. Here are some highlights from Wyzowl’s fourth annual State of Video Marketing […]

Effy Says… Check Grammar and Spelling

Effy Says… Check Grammar and Spelling

Poor spelling and grammar can make an otherwise informational and interesting piece seem immature and unprofessional. Take the time to read everything word by word – backwards if you have to – to carefully review all your content thoroughly before it goes live. Stay tuned for more of Effy’s insight and follow her on Instagram, or […]