by Erika Montgomery | Nov 20, 2014 | Blogging Tips, Public Relations
Have you ever received unsolicited marketing postcards in the mail and tossed them out immediately? What about the ones that really drew your attention? I bet you didn’t throw those away nearly as quickly. Direct mail, or what we commonly think of as junk mail, has a...
by Erika Montgomery | Nov 18, 2014 | Blogging Tips
Receiving negative feedback is common online because consumers often feel safer complaining about businesses when they are posting anonymously behind a computer. When you’re a business owner, receiving negative feedback from customers can be disheartening. It can be...
by Erika Montgomery | Nov 14, 2014 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media
With the holidays just around the corner, the inner baker within each of us is begging for a chance to shine through classic desserts and seasonal treats. I learned a few lessons during my latest foray into baking that could also be applied to a public relations...
by Erika Montgomery | Nov 11, 2014 | Blogging Tips, News
I love simple products that solve everyday problems. Dress shirts make a big statement in a man’s appearance and something as simple as a folded collar can make a huge impact in your overall look. Collar stays help keep your shirt’s collar straight and taut, framing...
by Erika Montgomery | Nov 11, 2014 | Blogging Tips, Public Relations
I always loved playing with LEGOs when I was a kid and this weekend, I finally saw The LEGO Movie. As a motion-picture length advertisement that revitalized the LEGO brand, I was amazed at how well-written and entertaining it was! There were a few basic messages in...
by Erika Montgomery | Nov 7, 2014 | Blogging Tips, Marketing, News
I got into the makeup game a little late in life. I wore some in high school, but really found an interest when I entered college. I think I may have found the industry a little intimidating; there’s makeup for $.99 and makeup for over a hundred dollars. Where do you...