by Erika Montgomery | Feb 18, 2014 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media
While I will admit that I wasn’t much of a Scrabble player when I was younger, I was definitely sucked into the smartphone app, Words with Friends, quite quickly. The colorful Scrabble copycat has stolen much of the attention I should be devoting elsewhere but I...
by Erika Montgomery | Feb 14, 2014 | Blogging Tips, Marketing, Public Relations, Social Media
Today is Valentine’s Day, and in case you thought about miraculously forgetting that the day existed, every pink mylar grocery store display or street corner flower stand is there to remind you. I know that a lot of people (including my former self on multiple...
by Erika Montgomery | Feb 13, 2014 | Blogging Tips, Marketing
“Don’t focus on having a great blog. Focus on producing a blog that’s great for your readers.” – Brian Clark As content marketing continues to grow and writing blog posts becomes more important to a business’ social media management strategy, so does the question,...
by Erika Montgomery | Feb 11, 2014 | Blogging Tips, Digital Marketing, Social Media
Facebook has scored again. Paper, the newest app released by the king of social media last week, is a beautiful creation that will take the place of that blue icon on your iPhone immediately. At first, I was a bit skeptical due to the mixed reactions most people flood...
by Erika Montgomery | Feb 4, 2014 | Blogging Tips, Business Tips, Digital Marketing, Marketing, Public Relations, Social Media
They say an image is worth a thousand words. In today’s social media word, images are required to say that much and more. Due to the character limit social media platforms have instilled, your audience must be reached via images. Not only, though, must their attention...
by Erika Montgomery | Jan 28, 2014 | Blogging Tips, Marketing, Social Media
“From a professional marketing standpoint, Instagram offers companies in both B2B and B2C realms a unique opportunity to diversify the ways in which prospects, leads, and customers conceptualize their brand.” – Shannon Good In 2013, Instagram was...