by Erika Montgomery | Aug 18, 2014 | Marketing, Public Relations
Many people (including myself) were shocked and saddened by the passing of Robin Williams last week. As someone that grew up watching reruns of Mork & Mindy on Nick at Night and obsessing over movies like the Dead Poet’s Society, Hook and Mrs. Doubtfire, this...
by Erika Montgomery | Aug 14, 2014 | Digital Marketing, Marketing, Public Relations, Social Media
LinkedIn is a powerful tool to make connections and grow your business. Setting up a LinkedIn profile is a good first step, but there’s more you can do to increase exposure. LinkedIn groups are an underutilized feature of the social media site. With this in...
by Erika Montgomery | Aug 11, 2014 | Media Coverage, Public Relations
Are you trying to secure media coverage for your company? As you begin the process of sending pitches to journalists, make sure you keep these 5 tips in mind. Reporter Recommendations: 5 Tips for Working with Journalists 1. Be respectful. This tip may be common sense,...
by Erika Montgomery | Aug 8, 2014 | Blogging Tips, Business Tips, Digital Marketing, Marketing, Public Relations, Social Media
The military might not be the first thing that crosses your mind while thinking about public relations, however there could be wisdom from men (and women) in uniform that can be applied to maximize the return on investment from a public relations campaign, Managing...
by Erika Montgomery | Aug 7, 2014 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media
Recently, I’ve committed to something I never thought would be an issue. I’m attempting to lose weight! I’ve always had a really fast metabolism but now, in my mid-thirties, everything has slowed down. Needless to say this is my first diet. The...
by Erika Montgomery | Aug 1, 2014 | Public Relations
“We’ll never be royals,” crooned pop-singer Lorde in her smash hit “Royals” that debuted in 2013. While the song was an international hit, there might have been a chance that Lorde got wrong, and maybe we can all be royals with a little...
