by Erika Montgomery | Apr 26, 2012 | Business Tips, Marketing, Public Relations, Social Media
Pinterest is quickly becoming an obsession among social media users. This pin board site is reaching far beyond the realm of recipes and do-it-yourself projects and is being utilized by business owners and entrepreneurs in cutting edge and revolutionary ways. You may...
by Erika Montgomery | Apr 17, 2012 | Marketing, Public Relations
Small business owners can benefit from knowing these best practices about how to handle a negative review. Even if you do everything right, a customer may still feel compelled to write a negative review about your business on an online website, blog or on social media...
by Erika Montgomery | Feb 2, 2012 | Marketing, Public Relations, Three Girls Media
When you’re having coffee with a friend, it’s easy to show her your latest gadget or fashion item. In the marketing world, however, we usually need to pique the interest of someone we will never see in person – a journalist. The past several blogs have described...
by Erika Montgomery | Jan 25, 2012 | Marketing, Media Coverage, Public Relations, Three Girls Media
Everyone is vying for attention, to have his business noticed, to have her product be the focus of an editorial review or TV spot. Do you ever wonder how these lucky people make it happen? It takes work to grab the attention of media professionals. One great way to...
by Erika Montgomery | Jan 18, 2012 | Marketing, Public Relations
Promoting your business requires a multi-pronged approach through a variety of avenues like social media, websites, blogging, coupons, and in-person networking, just to name a few. Another powerful marketing tool are email newsletters. In one marketing newsletter,...
by Erika Montgomery | Dec 20, 2011 | Public Relations, Three Girls Media
“Public Relations” encompasses a wide array of activities designed to promote a certain outcome for your business, activity or newsworthy item. Generally, the desired outcome is awareness of your business, resulting in increased brand awareness and name...
