by Erika Montgomery | Dec 16, 2011 | Public Relations, Three Girls Media
December 2011 Volume 4 Issue 40 Hi Friends & Colleagues, Happy holidays! I hope you enjoy the festive season as we are at Three Girls. We’ve appreciated your business this year and are glad we’ve been able to help so many people over 2011. We look...
by Erika Montgomery | Dec 15, 2011 | Marketing, Public Relations, Three Girls Media
Although the method by which we deliver press releases to the media has changed —mostly they are sent in the body of an email and occasionally by fax, but no longer by snail mail— guidelines for producing the best press releases have not changed. Avoid common press...
by Erika Montgomery | Dec 13, 2011 | Marketing, Public Relations
Effective public relations campaigns require careful consideration. You can do more damage than good by sending out a poorly-planned newsletter or contacting a reporter without being prepared. Here are a few guidelines to keep you on the right path! Know your goals....
by Erika Montgomery | Dec 6, 2011 | Marketing, Public Relations, Social Media
The Internet has been with us for over a decade, yet there are still many business owners who have not embraced social media platforms as part of their company’s PR strategy. Some may use sites like Facebook and Google+ for personal reasons, but when it comes to their...
by Erika Montgomery | Nov 29, 2011 | Marketing, Media Coverage, Public Relations
There are many things you can do inside your own circle of influence to promote your business, product or service. You can post on social media, write regular blog posts, update your website and make time for in-person networking. If you want to expand beyond the...
by Erika Montgomery | Nov 22, 2011 | Media Coverage, Public Relations
Press releases are not only for the rich, the famous, or huge companies anymore! Gaining access to all kinds of press and getting free publicity has become attainable for everyone like never before. Writing a release to increase business exposure makes great sense....
